Research & Development: Page 91

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    What's New

    Ventiv Health Changes Name to Reflect Broader Capabilities Rebranding initiative integrates inChord nomenclature to more clearly communicate services. Ventiv Health Inc. has changed its corporate brand name to inVentiv Health as part of a rebranding initiative that began when Ventiv acquired inCh...

    By PharmaVoice Team • Jan. 2, 2008
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    PharmaTrax

    Sales, Marketing, and R&D Trends from Industry Analysts Opportunities and Challenges for Pharma R&D in China China will likely surpass many Western European markets to emerge as the world’s fifth-largest national market for pharmaceuticals by 2010. Biopharma research and development in Ch...

    By PharmaVoice Team • Jan. 2, 2008
  • clinical trial diversity Explore the Trendline➔
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    Trendline

    Clinical trial diversity

    As pharma wises up to the fact that the current playbook for improving clinical trial diversity has yet to make a meaningful impact, the quest is on to refine that approach.

    By PharmaVoice staff
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    A Journey of a Lifetime -- Leslie Williams

    Leslie Williams, the president and CEO of Ventaira Pharmaceuticals, is driven by a desire to advance the frontiers of medicine. She melds that goal with a passion for life, a dedication to family, and pure, unadulterated hard work. May 2006 PharmaVOICE A Journey of a Lifetime — Leslie Williams Le...

    By Kim Ribbink • Jan. 2, 2008
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    Combination Products: Drugs and Devices

    The possibilities are endless. Emerging drug-delivery technologies and smarter drug-development strategies are providing a one-two punch for researchers and marketers who envision scientific advancements that could span multiple therapeutic categories. By Denise Myshko In the broadest sense, phar...

    By Denise Myshko • Jan. 2, 2008
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    On the Calendar

    May 10 2006 HBA Woman of the Year Luncheon Hilton New York, New York For more information, contact Healthcare Businesswomen’s Association at 973-575-0606, e-mail [email protected], or visit hbanet.org. May 10-12 PharmaDiscovery Bethesda North Marriott Hotel & Conference Center, North Bethesda...

    By PharmaVoice Team • Jan. 2, 2008
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    Table of Contents

    On the Cover Creative marketing: New challenges, new tools, new attitudes Marketers are turning to a vast array of tools to meet today’s challenges. The hot tools are predominately patient focused instead of the broader, mass- marketing approach of DTC. FEATURES Combination products: Drugs and de...

    By PharmaVoice Team • Jan. 2, 2008
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    UpFront

    Biotech pioneer recognized Dr. Zaffaroni Receives 2006 Biotech Heritage Award The Chemical Heritage Foundation (CHF) and Biotechnology Industry Organization (BIO) presented the 8th Annual Biotechnology Heritage Award to Alejandro Zaffaroni, a pioneer of the biotechnology revolution and a legendar...

    By PharmaVoice Team • Jan. 2, 2008
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    A Model for Success

    Alternatives to the integrated pharmaceutical company business model — such as development-only or hybrid models — are taking hold as smaller players contribute to the industry’s value chain. Ansbert Gadicke MPM Capital The development-only business model makes complete sense, but it is extremely...

    By Denise Myshko • Jan. 2, 2008
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    E-Media

    New Electronic and Web-based Applications, Sites, and Technologies McGraw-Hill’s Access Medicine Launches Online Neurology Resource McGraw-Hill Medical Publishing has released Adams and Victor’s Principles of Neurology on its AccessMedicine.com platform. Adams and Victor’s Principles of Neurology...

    By PharmaVoice Team • Jan. 2, 2008
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    Letter from the Editor

    In this day and age when individuals are granted almost instant cult status based on subjective, if not dubious, talent, the “star” label can sometimes lose its luster. And while we live in a cynical world, where the next American Idol is about to be crowned by millions of Americans, it’s nice to...

    By Taren Grom • Jan. 2, 2008
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    Avoiding Undue Influence

    Thought leaders — scientific and clinical experts — play a pivotal role in helping pharma companies identify key topics of interest to physicians. Depending on their role, these KOLs provide launch and sales support or play a critical role in continuing medical education. They provide solid, evid...

    By Autumn Konopka • Jan. 2, 2008
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    What's on Your Mind -- Opinions

    Alternatives to the integrated pharmaceutical company business model are taking hold as smaller players contribute to the industry’s value chain. Some of these newer players are focusing on specific areas, such as development, while others are creating hybrid models. We asked PharmaVOICE readers ...

    By PharmaVoice Team • Jan. 2, 2008
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    Marketplace

    Featured Product and Service Showcases Ateb Inc. BioCor Criterium Inc. DVC HealthCare Inc. The Hal Lewis Group Inc. inVentiv Health Medidata Solutions Inc. MedNet Solutions MProven LLC NXLevel Inc. Stinson Brand Innovation Inc. Sudler & Hennessey Directory of Companies by Catego...

    By PharmaVoice Team • Jan. 2, 2008
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    Contracting for Clinical Success

    Contracting for Clinical Success Clinical Research VIEW on Biotech April 2006 Clinical excellence is a necessary component of any trial from Phase 1 to CTD preparation, but attention to detail is particularly important for biotechnology companies. Small- and midsize biotechnology compani...

    By PharmaVoice Team • Jan. 2, 2008
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    E-Media

    New Electronic and Web-based Applications, Sites, and Technologies DataLabs Launches Products to Enhance e-CDM DataLabs has released DataLabs Clinical, a single data-management system that unifies the functionality of paper data entry (PDE) with the flexibility of electronic data capture (EDC). D...

    By PharmaVoice Team • Jan. 2, 2008
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    Table of Contents

    On the Cover Drugs in the real world There is an increasing need for more information about prescription drugs once they are approved and available to the larger marketplace. Phase IV studies have become important vehicles for postapproval risk-management and drug-safety assessment. Features The ...

    By PharmaVoice Team • Jan. 2, 2008
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    Raise Your Voice -- Letters

    Damn the Torpedoes, Full Speed Ahead Recent calls from academic ivory towers to end pharmaceutical and device company collaboration with doctors and medical centers are stupefying and potentially dangerous. Stupefying because pharmaceutical companies are often a patient’s best ally against pain, ...

    By PharmaVoice Team • Jan. 2, 2008
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    The Birth of a New Market

    Women want more than just birth control. They are looking for additional benefits from contraceptives to meet their individual needs. By Cynthia Borda A wide choice of contraceptive products has been introduced to the market in recent years, representing innovative new products and options in bir...

    By Cynthia Borda • Jan. 2, 2008
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    Injecting a Dose of Energy Into a Vaccine Company

    By Kim Ribbink Problem solving and decision making have been at the heart of Vijay Samant’s successful career. Now the forthright President and CEO of Vical Inc. is forging ahead with ambitious plans and dynamic ideas to turn the one-time boutique research company into a leader in the field of va...

    By Kim Ribbink • Jan. 2, 2008
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    What's New

    New Healthcare-related Products, Services, and Companies Interlink Launches Medical-Education Company Interlink Healthcare Communications has formed a medical-education entity called IneXel Medical Strategy and Communications. IneXel provides a full range of services within four major areas of me...

    By PharmaVoice Team • Jan. 2, 2008
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    The Value of Postmarketing Studies

    Timothy Pratt, Ph.D., Chief Marketing Officer and Principal Scientific Advisor of MedNet Solutions Inc., discusses how postmarketing research, just like everything else successful companies do, is all about marketing, and marketing is all about meeting customers’ needs. Properly constructed and e...

    By PharmaVoice Team • Jan. 2, 2008
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    Letter from the Editor

    Phase IV studies appear to be the hottest thing in clinical research. More and more companies are fulfilling their regulatory commitments, more CROs are benefitting from the outsourced programs, and physicians have additional avenues for bolstering their resumes. But what about the patients — you...

    By Taren Grom • Jan. 2, 2008
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    PharmaTrax

    Sales, Marketing, and R&D Trends from Industry Analysts Market for Biochips in Clinical Research Expected to expand As biochip technology makes the transition from bench to bedside in the clinical-trial process, improved patient therapies will result, according to a recent report from Frost &...

    By PharmaVoice Team • Jan. 2, 2008
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    On the Calendar

    April 2006 On the Calendar April 17-19 2006 World Health Care Congress Marriott Wardman Park Hotel, Washington, D.C. PharmaVOICE is exhibiting at this event. For more information, contact Tracey Fielding, World Congress, at 781-939-2555, e-mail [email protected], or visit worldcongress...

    By PharmaVoice Team • Jan. 2, 2008
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    Shifting the Pediatrics Paradigm

    By Autumn Konopka The FDA’s push for pediatric studies since the late 1990s has nearly doubled the pediatrics market, which is expected to keep growing in the coming years. Nevertheless, children remain “therapeutic orphans,” and some experts believe that the pediatrics market may never be able t...

    By Autumn Konopka • Jan. 2, 2008